Marketing (traditional and online) Desktop Support / Level 1st and 2nd line Support Analytics: Google and Nielsen's Dart for Publishers - Ad Serving Technology powered by Google. Open Ex - Mobile Ad Serving Technology
Assist in Inventory forecast and Campaign loading. Campaign Optimization Start the companies digital involvement in the online Social and Industry forums.
-Manage long-term (bulk) campaigns -Develop and manage the relationships with direct sales as well as media sales agencies. - Define and implement customized sales solutions - Major Agencies - Lighthouse Digital. Ogilvy Cape town. Aegis Media, Aqua Online. Mindshare. OMG Digital. Publicitus UK. -Media Strategy
Campaign Management Inventory management Optimization Reporting Client services Build and Maintain Key Acc Client relations Brand development, report and sell around web site traffic growth
Marketing and sales of online media space. Selling online media space across the online and mobile network of Avusa publications. Market based research on competitors and consumer groups, using the online media platform. Communicating, Reporting and managing client portfolios Actively assist in the growth and necessity in traditional and online media integration for various client portfolios and new business development. New business development and revenue generation through existing accounts Maintain client relations and ensure portfolio management by regular communications (telephone, email and agency meetings). Articulate, confident and an effective communicator in dealings with clients and colleagues
Campaign implementation Media Buying and planning Digital Media Campaign Managing and production Reporting Execution Analytics and Analysis Content Strategy Strategy SEO Client Services Social Media Strategist CPM CPC CPL conversion tracking Reporting Digital Strategy
Diploma
Diploma
Concentration: Fashion Buying
BA
Concentration: Media, Film, Performing Arts
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